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Weekly Market Update
Week of December 06, 2010

THE MARKETS:

Does it ever seem to you that news headlines possess a split personality?  That everything is always rosy or doom and gloom with no middle ground?  This perception scares many people out of investing leading them to conclude that such unpredictability is a risk they can do without. Is this a recent phenomenon? 

While it may be obvious that sensational headlines are designed to get an audience’s attention, media influence over public opinion is a long-held tradition. Consider a few headlines from years past:[i]

Can Capitalism Survive? – 1975
Is There Light at the End of the Tunnel? – 1992
Awash in Troubles – 1984

Do any of these headlines sound familiar, even recent? If the years weren’t printed next to them, would you conclude that two of them are over 25 years old? Often, such dire predictions leave something out. In many cases, even as the news is inundated with pessimistic headlines, positive long-term trends are in development.

Just this Sunday, Fed Chairman Ben Bernanke appeared on CBS’ 60 Minutes. Included among his comments were positive statements such as, “I have every confidence that this economy will recover, and recover in a strong and sustained way. The American people are among the most productive in the world. We have the best technologies. We have great universities. We have entrepreneurs. I just have every confidence that as we get through this crisis, that our economy will begin to grow again, and it will remain the most powerful and dynamic economy in the world.”[ii]

To our point, just an hour after the Fed Chairman’s interview, CNN lead with this headline: Bernanke on ’60 Minutes’: Grim Outlook.[iii] Granted, not everything Bernanke said was positive, but why did CNN choose to highlight the negative? Because sensational headlines sell. Remembering this fact can help you avoid making rash, emotional decisions, and may even help you sleep better at night.

Data as of 12/03/2010 1-Week Y-T-D 1-Year 5-Year 10-Year
Standard & Poor’s 500 2.97 9.83 11.4 -0.64 -0.69
Dow 2.62 9.15 9.80 0.93 0.97
NASDAQ 2.24 14.2 19.3 2.80 -0.20
MSCI EAFE 3.68 2.32 0.30 -0.19 1.01
10-year Treasury Note (Yield Only) 2.86 N/A 3.38 4.52 5.51

Notes: All index returns exclude reinvested dividends, and the 5-year and 10-year returns are annualized.
Sources: Yahoo! Finance, MSCI Barra. Past performance is no guarantee of future results.
Indices are unmanaged and cannot be invested into directly. NA means not available.


ECONOMIC CALENDAR:
[iv]

Tuesday – Consumer Credit
Wednesday – EIA Petroleum Status Report
Thursday – Jobless Claims, EIA Natural Gas Report
Friday – International Trade, Consumer Sentiment, Treasury Budget

HEADLINES:

The U.S. Senate on Saturday defeated two attempts by Democrats to extend the Bush-era tax cuts for the middle class permanently. After the Senate voted, President Barack Obama told Democratic congressional leaders he would be open to a temporary extension of the Bush-era tax cuts for the affluent, but he would demand concessions from the GOP.[v]

The United States has reached a tentative free trade agreement with South Korea, the White House said Friday. The agreement, which must be ratified by Congress, strengthens economic ties between Washington and Seoul at a time when the longtime U.S. ally faces an increasingly hostile northern neighbor. If ratified, the agreement would eliminate tariffs on over 95% of industrial and consumer goods within five years.[vi]

A surprising increase in the number of unemployed Americans wasn’t enough to stall oil’s momentum Friday as it cruised to a 26-month high. Benchmark oil settled up $1.19 at $89.19 a barrel on the New York Mercantile Exchange. It’s the second time in less than a month that oil has reached the level where it was in the fall of 2008. There are widespread expectations that the price will hit $90 a barrel by year’s end and head toward $100 a barrel by next spring when traders begin looking ahead to the summer driving season.[vii]

Nonfarm payrolls rose by 39,000 in November, far lower than the 155,000 gain expected by economists surveyed by MarketWatch and the upwardly revised figure of 172,000 jobs gained in October.[viii]
QUOTE OF THE WEEK:

There are always flowers for those who want to see them. – Henri Matisse


RECIPE OF THE WEEK:

Chocolate Mint Divinity

From: Better Homes and Gardens

This milk chocolate divinity candy recipe is spread with additional chocolate and sprinkled with crushed peppermint candies.

Servings: 81 pieces

Ingredients:
2 7-ounce bars milk chocolate
2-1/2 cups sugar
1/2 cup light-colored corn syrup
1/2 cup water
2  egg whites
2 squares (2 ounces) unsweetened chocolate, melted and cooled
1/2 teaspoon peppermint extract
1/4 cup crushed peppermint candies

Directions:
1. Line a 9x9x2-inch baking pan with foil, extending foil over edges of pan. Butter foil; line with chocolate bars. Set pan aside.

2. In a heavy 2-quart saucepan combine sugar, corn syrup, and water. Cook over medium-high heat to boiling, stirring constantly with a wooden spoon to dissolve sugar. This should take five to seven minutes. Avoid splashing mixture on sides of pan. Carefully clip candy thermometer to pan. Cook over medium heat, without stirring, to 260 degree F, hard-ball stage. Mixture should boil at moderate, steady rate over entire surface. Reaching hard-ball stage should take about 15 minutes.

3. Remove pan from heat; remove thermometer. In a large mixer bowl, immediately beat egg whites with a sturdy, freestanding electric mixer until stiff peaks form (tips stand straight).

4. Gradually pour hot mixture in a thin stream (slightly less than 1/8inch diameter) over egg whites, beating on high speed and scraping bowl occasionally. This should take about three minutes. (Add mixture slowly to ensure proper blending.) Add unsweetened chocolate and peppermint extract. Continue beating on high speed, scraping bowl occasionally, just until candy starts to lose its gloss. When beaters are lifted, mixture should fall in a ribbon, but mound on itself and not disappear into remaining mixture. Final beating should take five to six minutes.

5. Immediately spread over chocolate bars in prepared pan. Sprinkle with crushed candies. When firm, lift out of pan; cut into 1-inch squares. Store tightly covered.

Make-Ahead Tip:

Up to three days ahead prepare divinity. Store at room temperature in a tightly covered container.


 GOLF TIP OF THE WEEK:

Get Rhythm

In a golf swing, the rhythm describes the total time it takes to complete the swing among its three main parts: backswing, downswing and forwardswing. If you treat the golf swing like a simple pendulum and divide it into equal beats or counts, the backswing should take two beats, and the combined downswing and forwardswing two beats. For example, you should be able to count “one-two” to the top of your backswing, and “three-four” to impact and finish. This 2:1:1 ratio is the golf swing rhythm. Like tempo, it’s critical that you have the same rhythm for every club and every swing.


Share the Wealth of Knowledge!
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Insert your broker/dealer disclosures here. i.e. Securities offered through “Your B/D Name Here,” Member FINRA/SIPC.

Investing involves risk including the potential loss of principal. No investment strategy can guarantee a profit or protect against loss in periods of declining values.

The Standard & Poor’s 500 (S&P 500) is an unmanaged group of securities considered to be representative of the stock market in general.

The Dow Jones Industrial Average is a price-weighted average of 30 significant stocks traded on the New York Stock Exchange and the Nasdaq. The DJIA was invented by Charles Dow back in 1896.

The MSCI EAFE Index was created by Morgan Stanley Capital International (MSCI) that serves as a benchmark of the performance in major international equity markets as represented by 21 major MSCI indexes from Europe, Australia and Southeast Asia.

The 10-year Treasury Note represents debt owed by the United States Treasury to the public. Since the U.S. Government is seen as a risk-free borrower, investors use the 10-year Treasury Note as a benchmark for the long-term bond market.

Google Finance is the source for any reference to the performance of an index between two specific periods.

Opinions expressed are subject to change without notice and are not intended as investment advice or to predict future performance.

Past performance does not guarantee future results.

You cannot invest directly in an index.

Consult your financial professional before making any investment decision.

These are the views of Platinum Advisor Marketing Strategies, LLC, and not necessarily those of the named representative or named Broker dealer, and should not be construed as investment advice. Neither the named representative nor the named Broker dealer gives tax or legal advice. All information is believed to be from reliable sources; however, we make no representation as to its completeness or accuracy. Please consult your financial advisor for further information.

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PRESS RELEASE: Kennesaw, GA, 29-JULY-2010 – Phil Calandra and The Calandra Group have gained renown for helping locals in Kennesaw to overcome their financial problems. When an individual is caught in a downward spiral of debt, they often are not sure what steps to take to take control of their financial life. Having Phil Calandra, a Kennesaw Financial Advisor can be invaluable in achieving your goal for financial security.

When Mr. Calandra assists an individual with financial problems, he uses a holistic approach that include immediate needs and long-term financial security. The unique approach that includes applying an integrated approach that includes wealth planning and management. After reviewing debts, assets, and other types of income, Mr. Calandra creates a list of immediate financial concerns and future needs and desires.

After analyzing the data collected, the Kennesaw financial advisor provides options for emerging from debt and establishing a plan for investments, tax, retirement, and estate planning. He includes in his presentation of the options the important facts that are needed to understand how each investment strategy and product will affect your financial future and the length of time that is involved to create the financial freedom that is desired.

The plan that is developed is individualized and tailored to meet the specific needs of of the individual who wants to meet their goals for the future. Mr. Calandra has the experience and expertise to provide quality service and give individuals seeking advice an objective assessment of the most effective steps they need to take to meet their goals.

You can find valuable information about the steps that Phil Calandra, Kennesaw Financial Advisor, takes to assure that individuals who want to take control of their finances and financial future by visiting http://www.thecalandragroup.com today. The following contact information is available to members of the press who would like additional information with regards to this specific release.

Contact Person: Phil Calandra, Kennesaw Financial Advisor

Company Name: The Calandra Group

Address: 1301 Shiloh Road, Suite 1240, Kennesaw, GA. 30144

Contact Number: 678.302.6621

Toll Free Number: 1.877.529.6501

Email: info@thecalandragroup.com

Website: http://www.thecalandragroup.com

Phil Calandra, Kennesaw Financial Advisor, and The Calandra Group, have been helping locals find solutions for their financial problems that work. When an individual is seeking assistance and advice on the best course of action to take control of their financial future, they will find that Mr. Calandra can provide the knowledge and experience that will give them the answers they need.

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A Kennesaw Financial Advisor is someone that is well qualified to give you advice about how to invest your money for the best possible returns. He will study your financial situation and goals and come up with a tailor made system for your particular needs. Let us briefly look at the aspects he will attend to.

The first question he is going to ask you is why you want to invest. Is it to save for a specific goal, such as the university of your children? Or is it to make provision for a pension fund? Or maybe just to get enough funds for that world tour?

You will also have to decide how long you can afford to invest your money and how much of it you want available on call. Keep in mind those unexpected car breakdowns and medical emergencies and don’t tie up all your funds for the long term. Your investment adviser will be able to advise you about this.

Something else that you will have to discuss with the consultant is the role of inflation in your financial planning. If you are thirty years old now, inflation is going to wreak havoc with your retirement funds by the time you get to seventy. The amount that you save per month should therefore make provision for the projected rate of inflation. This can of course never be 100% accurate, but it’s better than not to take into account inflation at all.

Your advisor will also bear in mind whether you are investing for capital growth or a monthly pension. Investments with high capital growth will often carry with them a greater risk than those aiming at providing a regular income. When you are investing for your pension, you can’t afford to invest in high risk investments.

Regardless of your goal with investing, it is never a good idea to invest everything you have in one investment. There is always an element of risk involved with any investment, even a savings account with a bank. It is therefore wise to diversify your portfolio. A well-balanced portfolio will include investments in real estate, stocks, bonds and possibly hedge funds.

Your Kennesaw financial advisor will discuss all the above choices with you. An off-the shelve plan might sometimes simply not be good enough if you have specialized needs. He might therefore in the end decide to recommend a tailor-made investment plan that has been designed specifically with your needs in mind.


A Kennesaw financial advisor provides retirement planning and investment advice for clients. Learn more about the available financial tools when you visit http://www.thecalandragroup.com .


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When you need help with financial decisions, a Kennesaw Financial Advisor may be able to assist you. Whether you are concerned about your present financial state, or your future finances, you need answers in order to make the right decisions about money.

You may want to retire at a certain age. If you want to be assure that you are retiring comfortably, an advisor should be able to show you how to put money away. He will consider your goals to suggest a percentage of your salary be put into a savings or money market account.

He will also have different options for your money. You may want to put it into an IRA or a 401K plan. You may want to invest in the stock market or real estate. His options will help you make sound decisions for your future.

If you are concerned about your present financial status, or perhaps your credit score, he can help you with this, as well. Your credit reports are an important part of your life. If your score needs to be improved, your consultant’s suggestions may help.

The advisor will suggest that you pay credit card payments on time, or before the due date, every single month. It will not matter to the credit card company or bank if you pay more than the minimum. The minimum is all that is required of you. Stay with this plan for at least twenty-four months, your credit score should improve.

Having more than two credit cards is not a good idea. Your Kennesaw financial advisor will probably tell you to consolidate them or pay the others off. It could actually lower your credit score when you have too much credit available to you. For all of your questions about finances, consult with your local advisor today.


The services of a Kennesaw financial advisor can be applied to retirement planning or for any other major financial goal. The techniques and tools can be checked out at http://www.thecalandragroup.com .


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Most of us have seen our parents work hard to give us the best life. Moreover, to get a secured future and retirement plan, our parents spend their entire life working hard, but some unpredictable family issues or needs can change the entire financial planning. Thus, it leads to a completely unorganized and messed up situation where our present as well as our future planning gets hampered. Previously, there were no proper solutions for these kinds of problems, so our parents had to plan their financial aspect again from the initial stage. This was not only time consuming but at the same wasted a lot of money too. But, now we don’t have to waste our time and money as a financial planner can do the job for us with better results. If you are a resident of Kennesaw then you might want to take the help of a Kennesaw financial planner to solve your financial problems.

Financial planners are well trained in this field. They look after your entire money management and its saving and investment procedure.

Moreover, all your money income and outflow will be completely handled by your planner. If there are any changes that you need to make with your money management then these financial planners will help and guide you to make such changes.

The Kennesaw financial planner will look after your bank details and tax returns and after a review will guide you on how to grow your money. The financial planners will tell you where to invest your money and which is the best investment policy for you.

Moreover, they will advice you regarding the type of savings account that you should opt for and will also let you know the ways through which you can lower your interest rates if there are any debts in the market.

Both, individuals as well as big corporations and business houses should enlist the services of financial planners. They will give the right advice about where a person can invest their money for maximum profits.


Estate and trust planning, as well as retirement planning are the specialties of a Kennesaw financial planner. Additional information and resources can be found at http://www.thecalandragroup.com .


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When you’re looking for a financial advisor, you are looking for someone with a high degree of knowledge about financial markets to help you plan your family’s future financial affairs. You are also looking for someone who has very high ethical standards. Below are a couple of questions you should ask a Kennesaw Financial Planner to ensure he is the right person for the job.

Ask him to tell you more about what he sees as the perfect client. His answer will give you a clear indication of his level of expertise with your particular age/financial group. If you are for example within ten years of retirement and he tells you that his main field of experience is working with young families, he might not be the right person for you. You want someone that is fully aware of the needs of someone in your age group and with your financial situation.

Ask how long he has been working as a financial planner. It’s not advisable to entrust your life’s savings into the hands of someone with only a year or two’s experience. Even if he has years of experience in the accounting industry, for example, that does not mean he is necessarily an able financial planner.

Enquire about his particular fields of expertise. Someone that is very enthusiastic about day trading might not necessarily be knowledgeable about retirement planning. Once again you should choose someone whose expertise matches your own needs at this particular stage of your life.

You should also ask him to explain in detail to you what assumptions he uses when making projections for your retirement. All financial planners make certain assumptions about what the return on your money will be on a yearly basis, what the rate of inflation is going to be and about how your spending patterns are going to change over time. You need to ensure that these are realistic.

Finally ask your Kennesaw Financial Planner how his fees will be paid. If his fees will be paid directly by you, he is more likely to give you sound advice than if he works on a commission only basis. In the latter case it’s more likely that he will tend to push products on which he gets the most commission.


Sometimes planning for retirement is just a matter of setting goals with the help of your Kennesaw financial planner. For tips on how to have a healthy financial future, visit the website at http://www.thecalandragroup.com .


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PRESS RELEASE: Kennesaw, GA 5-July-2010 — The Calandra Group is pleased to announce that Kennesaw Financial Planner, Phil Calandra, has received recognition for helping clients through these tough economic times. Times like these make it more important than ever before to manage wealth wisely. Calandra helps clients make educated decisions about investments and money management decisions.

The Calandra Group is an integrated wealth management service that is redefining the standards for customer service. They integrate all financial segments into the information presented to clients for them to make decisions on. Their stated goals are to work extremely hard to understand clients’ motivations and financial situations, Empower clients with financial control and understanding to make educated decisions, and to create lifelong clients by making customer service and relationships their priority, rather than an afterthought.

These missions are handled by the collective work of Calandra Tax Solutions, The American Gold Group, and Calandra Wealth Management. Phil Calandra works with customers to manage their long term financial planning needs so that they are able to achieve their goals, whether it be retirement income, the purchase of a new home, or any other financial decision.

Residents of the Kennesaw area may obtain more information about the Calandra Group and how Phil Calandra can help steer them through these tough economic times by visiting http://www.thecalandragroup.com/. Members of the press and/or other interested parties may also obtain more information by contacting the following:

The Calandra Group

Phil Calandra, Kennesaw Financial Planner

1301 Shiloh Road

Suite 1240

Kennesaw, GA 30144

Phone: 678-302-6621

Toll Free: 877-529-6501

Email: info@thecalandragroup.com

Kennesaw Financial Planner, Phil Calandra, has received recognition for the way he helps clients steer a steady financial course during these tough economic times.

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